Goal: Call the attention to the challenge of managing a contract portfolio of delivery of flexible tubes, considering the complexity of supply and the need for speed in decision-making in a competitive and constantly changing market, in which managers have to deal with a huge amount of information. The management of the supply of flexible pipes is a multifaceted issue, whose components may present different and even mutually inconsistent management priorities. Method: The article presents a Balanced Scorecard (BSC) bibliographic review for deployment of the corporate strategy, the application of the Analytic Hierarchy Process (AHP) for multi-criteria analysis, and the combined use of both methods - BSC and AHP - to support the decision-making process, as well as a case study of the development of a strategic delivery management system (SDMS) for oil and gas industry in Brazil. Results: The flexible pipe SDMS provides a system for a structured, objective, balanced and flexible management to meet internal and external business needs with the required agility. It can be adopted by any organization to support decision-making in complex problems. Study limitations and implications: The management system met the need of the organization for which it was developed. However, for it to be enhanced and used as a management good practice for contractual delivery of flexible pipes it should be deployed in other organizations that provide this type of product in the Brazilian and international markets. Practical implications: This article proposes a management system that can be deployed in any organization that supplies flexible tubes to a market, in order to support the decision-making process with a focus on organizational strategy. Originality: We propose a new management system that uses a combined approach of BSC and AHP methodologies for performance analysis and decision-making support aligned with corporate strategy, developed to meet a real business demand.